Episode 143: The power of a wish, with Kate Vickery, president and CEO of Make-A-Wish Maine
A lot of work goes into granting a wish, including PR! Find out how Make-A-Wish Maine adapted during COVID-19 and built relationships with local businesses and media in this episode.
Episode 144: How to introduce an experiential marketing program, with Colleen Craig, brand manager at Wyman’s
Grab your Wyman’s Just Fruit cups because this episode’s guest is Colleen Craig, brand manager at Wyman’s. Colleen talks about her career in experiential marketing and the launch of the Bee Wild Mobile.