Episode 166: Peloton Rides and Lego Outfits: The Importance of 21st-Century Content Marketing
Content creation is synonymous with successful marketing. In this mini episode, learn how brands like Amazon, Lego and the New York Times reach their audiences as Nancy shares one of her recent Forbes Agency Council articles.
Episode 167: 10 Tips for Using PR To Improve Your Google SEO
Whether you’re promoting a personal brand or an organizational brand, there are ways you can create and post content online that will make your brand show up with more authority and credibility for searchers.
Episode 168: How Marketing Can Help Overcome Challenges in Higher Education, With Cheryl Broom, CEO at Graduate Communications
While college enrollment has been down across the country, marketing and public relations can help to show the benefits of higher education.
Episode 169: From Typewriters to Tablets: The Evolution of PR
A lot has changed since the 1980s, including PR. In this mini episode, Nancy recalls the changes that have happened in her career, from using a typewriter to holding meetings on Zoom.